At Manelleh, we choose to sell jute products because jute is a good bet for a sustainable material. The fibers from the jute are extracted from the bark of the jute plant and require very little water, primarily rainwater and possibly a little fertilizer to be grown. The fiber undergoes an extensive processing process before it becomes a finished jute product or piece of fabric. The jute plant is common in India and Bangladesh, and the fiber is also called "The Golden Fiber", due to its shiny golden color.

At Manelleh, we value traditional basket weaving. For centuries, handicrafts and products made by locals, including basket weaving, have been a strong tradition in rural Bangladesh. It can take a woman a whole day to braid a basket (eg a round basket 30B x 30D). In addition to contributing to local employment and maintaining old craft traditions, this very task also helps to maintain the economy and culture of the rural areas.

At Manelleh, we love the kantha tradition and its history. Kantha is a century-old way of sewing or embroidery and originated in Bangladesh and India. Originally, the women took their old clothes and sewed them together to make warm blankets for the winter. Today, the Kantha rug is used as a plaid or bedspread, for example. The beautiful colors and patterns make them small unique works of art and they are therefore used as a beautiful decoration in the home. Finally, kantha is a meaningful product because it is about giving new life to something old.